Connected TV CTV for the Travel & Tourism Industry

Everyone is streaming and OTT and Connected TV for travel and tourism marketers are very hot.  Imagine the power of TV combined with the precision targeting of digital.  Most US households have a combination of traditional TV or satellite television along with connected TV through a smart TV or digital streaming device like Roku, Apple TV or Amazon Firestick.

Your travel video will only run on premium connected televisions with an average screen size of 47 inches or larger.  Most other OTT and CTV offerings run mostly on 3rd tier networks with lower quality content on tiny mobile screens with low completion rates.  Plus they are generic and don’t know anything about the travel and tourism industry.  We have many years of experience running digital travel campaigns for hundreds of tourism boards and travel brands.

TravelSpike layers our TraveLogic™ into your Connected TV program to ensure you are only reaching your ideal traveler personas.  We build custom audiences and layer in data from multiple data partners to target the travelers you want to reach with a high impact tourism CTV video ad on a big screen connected TV.  We then retarget these travelers who just saw your CTV travel and tourism ad with a display ad to give you a second brand exposure to your potential traveler.

Our performance is much higher than standard CTV campaigns so let us know how we can help boost your ROI for your Connected TV CTV travel and tourism campaign.