SEO & SEM Custom Tailored for Travel Companies
At Travel Spike, we know the best time to reach a traveler is when they’re looking for you.
Search engines are one of the most popular tools travelers use to book a vacation. And while there are thousands of companies that can help you with search engine optimization (SEO) and pay per click (PPC) search engine marketing, only one does internet marketing exclusively for the travel industry: Travel Spike. We have the experience working with CVBs, tourism boards, DMOs and individual hotels. No other company specializes in new media strategies like blogs, RSS feeds, podcasts, email lifecycles, online videos, digital PR, destination marketing, technology, and social networking. In the Web 2.0 era, it is critical to leverage these rich media outlets to build an effective search engine strategy. Simply put, we are the travel SEO & SEM experts.
Travel SEO (Search Engine Optimization)
Search engine optimization refers to the way a website interacts with the internet and the travelers who visit it. Effective travel SEO requires meticulous management of website content (on-page SEO) as well as a critical examination of your website’s internet-wide exposure (off-page SEO). When done properly, intelligent travel SEO can sustain top search engine rankings for a minimal investment.
PPC marketing (a.k.a. “pay per click marketing”) is the quickest route to the top of the search engines. As the name suggests, these search listings have been purchased by a company (on a cost-per-click basis) to make sure their ad is listed prominently. Travel Spike can save you years of trial-and-error and thousands of dollars because we have the resources to build an effective keyword campaign and make sure that internet browsers are delivered to effective landing pages.
Challenge: Launch a new website using organic search techniques for the tourist offices of Portugal & Spain called PortugalSpainBoth.com.
Results: Travel Spike achieved 506 new listings on page 1 of the major search engines in only 9 months. The senior level search engine optimization team at Travel Spike was able to use advanced seo tactics involving search engines and directories for blogs, audio, video, RSS and social media. Our seo and travel experts combined online destination marketing experience with search marketing best practices.
"Travel Spike helped the Frisco CVB increase overall web traffic from search engines to our website by over 200% in just 6 months; plus they significantly reduced our bounce rate. We also received over 1,200 new links back to our website for a 50% increase. I would recommend Travel Spike to any Travel Organization that wants to improve their SEO."
Frisco Convention & Visitors Bureau
"Travel Spike's Advanced Travel SEO Service helped the Cobb CVB increase page 1 rankings by 1000% with 700 new listings in the top 10 major search engines. They helped us increase the web traffic from search engines to our website by over 60% in just 6 months. We also received over 1,000 new links back to our website. I would recommend Travel Spike to any Travel Organization that wants to significantly improve their SEO."
Communications & Technology Marketing Manager
Cobb County Convention & Visitors Bureau
"Travel Spike increased our Page 1 search results on Google, Yahoo, MSN, and AOL by a whopping 400% over a 6 month time frame. We went with their team because they have travel experience coupled with search engine and Web 2.0 expertise."
Assistant General Manager
The Grand Summit Hotel